Etsy Competitors Unveiled: The Ultimate Guide to 9 Alternative Handmade Marketplaces.
Discover Etsy's top competitors, offering unique opportunities for buyers and sellers of handmade products, vintage items, and craft supplies.
The Ever-Growing Landscape of Etsy Competitors
Etsy has long been the go-to platform for handmade goods, vintage treasures, and craft supplies. However, as the eCommerce world expands, a myriad of Etsy competitors have emerged, each providing their own unique benefits and niches. In this article, we dive into the best Etsy alternatives, comparing their features, target markets, and seller benefits. But, I have to say Etsy is strong place to sell, handmade products and these are our top 15 product categories to sell on Etsy.
If you’re looking to include Etsy competitors like Amazon, eBay and if you use Shopify with Etsy already?
Navigating the World of Etsy Competitors: A Comprehensive Breakdown.
As the demand for unique, handcrafted products continues to grow, so does the landscape of Etsy competitors. This overview introduces you to some of the top alternatives to Etsy, each providing its own distinctive features and opportunities for both buyers and sellers. The list includes Handmade at Amazon, ArtFire, Zibbet, Aftcra, Bonanza, Storenvy, Society6, and Redbubble. Explore these diverse platforms and discover which one best suits your creative endeavors.
- Handmade at Amazon – Redbubble, simply upload your artwork and choose which products you want to sell it on. Redbubble takes care of the printing, shipping, and customer service, so you can focus on creating and promoting your designs.
- ArtFire – ArtFire is a popular online marketplace for indie artists and collectors. Founded in 2008, it allows users to sell their art and crafts online. With a wide range of unique and handmade items, ArtFire is a great place to find one-of-a-kind gifts for special occasions. Whether you’re looking for jewelry, home decor, or clothing, ArtFire has something for everyone. Check out their website to start browsing their collection today.
- Zibbet – If you’re an artist, entrepreneur, or creator looking for a platform to sell your products across multiple sales channels, you might want to check out Zibbet. Created by Jonathan Peacock, Zibbet allows you to easily promote and manage your products on various platforms, including Etsy. With Zibbet, you can track your sales, stock levels, and inventory remaining at each store. Whether you’re selling handmade goods, fine art, vintage collectibles, or craft supplies, Zibbet works similarly to Amazon Handmade and Etsy. If you’re interested in learning more, visit their website.
- Sellbery – It’s not really Etsy Competitor but Etsy assistant to expand to more channels from Etsy. Sellbery is multichannel product management that allows you to sell on esty, ebay, and Amazon all from one place. Along with creating optimized titles and descriptions that are SEO optimized with help of Sellbery AI.
- Aftcra – Aftcra is an online marketplace that solely focuses on handmade goods made in the United States. Founded in 2013, Aftcra has quickly become a favorite platform for artisans and makers to sell their unique creations. What sets Aftcra apart from other marketplaces is its dedication to American-made craftsmanship, with a mission to support local businesses and promote the beauty and skill of handmade products.
- Bonanza – Looking for a place to find unique and one-of-a-kind items? Look no further than Bonanza! Named a “Best Entrepreneurial Company in America” by Entrepreneur Magazine, Bonanza offers a wide variety of items that you won’t find anywhere else. Plus, with an active community and hand-picked lists, it’s easy to interact with other sellers and promote your own sales. And if you’re a seller on Bonanza, the stats dashboard provides valuable insights into your business, helping you make informed decisions about inventory and pricing. Check out Bonanza today.
- Storenvy – If you’re a creative looking to sell your unique designs, Storenvy might be the platform for you. Founded in 2010, Storenvy offers a marketplace for artists, designers, and makers to sell their products. Storenvy allows you to customize your store to fit your brand, and offers features such as social media integration and SEO optimization to help you reach a wider audience. And with no listing fees, it’s a great place to start selling your creations. To learn more, visit their website.
- Society6 – Society6 is a platform for artists and designers to sell their work as prints, home decor, and other products. With a focus on contemporary design, Society6 offers a variety of products featuring unique and eye-catching designs. They also offer a range of resources for artists, including tutorials and artist profiles, to help them grow their businesses. Society6 has a strong social media presence, making it a great place to showcase your work and connect with other creatives. To start selling your designs on Society6.
- Redbubble – Redbubble is a global marketplace for independent artists to sell their designs on a variety of products, from clothing to home decor to accessories. With a focus on supporting independent artists, Redbubble offers a range of tools and resources to help artists grow their businesses. They also have a strong community of creators, making it easy to connect with other artists and get advice on your work. To start selling your designs on
Handmade at Amazon: A Formidable Alternative to Etsy
Handmade at Amazon emerges as one of Etsy’s biggest rivals, offering sellers an opportunity to tap into Amazon’s expansive marketplace and customer base. If you want to learn more in-depth comparisons between them, read Amazon Handmade vs. Etsy.
a. Expansive Reach: Leveraging the Power of Amazon’s Marketplace
Handmade at Amazon offers artisans the opportunity to tap into the vast Amazon marketplace, giving them access to millions of potential customers worldwide. This expansive reach can significantly boost sales and visibility for handmade product sellers, especially for those looking to expand their customer base beyond Etsy’s predominantly US audience. Additionally, Amazon’s powerful search engine and advanced algorithms can help match your products with interested buyers, further increasing your chances of successful sales.
b. Fee Comparison: Etsy and Handmade at Amazon Face Off
When choosing between Etsy and Handmade at Amazon, it’s essential to consider the fee structure. While Etsy charges a listing fee of $0.20 per item and a 5% transaction fee, Handmade at Amazon has no listing fees but charges a 15% referral fee on each sale. Though Handmade at Amazon’s referral fee may seem higher, it’s vital to carefully examine the potential for increased sales volume due to Amazon’s larger customer base. Additionally, consider any other costs, such as shipping fees or subscription plans, to determine which marketplace offers the best value for your business.
c. Capturing Prime Members: Amazon’s Devoted Shoppers
One significant advantage of Handmade at Amazon is the ability to target Amazon Prime members. These loyal customers, who number over 200 million worldwide, are more likely to shop on Amazon due to the perks of their membership, such as free shipping and exclusive deals. By selling your handmade products on Handmade at Amazon, you can capitalize on this dedicated customer base and potentially increase your sales. Furthermore, Prime members often prioritize buying from Prime-eligible sellers, meaning that if you choose to use Amazon’s fulfillment services, you could further boost your store’s appeal to these highly engaged shoppers.
If you’re looking to include Etsy competitors like Amazon, eBay and if you use Shopify with Etsy already?
ArtFire: A Gem Among Etsy Competitors for Artisans and Craft Lovers
ArtFire, a vibrant marketplace for creatives, stands out as one of the top Etsy competitors, providing a haven for artisans and craft enthusiasts alike.
a. Shop Types: Tailored Options for Every Seller
ArtFire offers three distinct shop types to cater to sellers with varying needs and budgets. The Basic plan allows sellers to list up to 12 items for a low monthly fee, while the Popular and Featured plans offer more listings, lower final valuation fees, and additional perks, such as improved search rankings and custom shop branding. By providing a range of shop types, ArtFire enables sellers to choose the plan that best aligns with their goals and resources.
b. The ArtFire Community: Fostering Connections Between Makers and Shoppers
One of ArtFire’s most significant draws is its strong sense of community. The platform encourages interaction between sellers and buyers through features like forums, blogs, and interactive tools, such as the ArtFire Collections, where users can curate and showcase their favorite items. This community-driven approach helps forge lasting connections between artisans and their customers, fostering loyalty and repeat business.
c. Customization and Branding: Crafting Your Unique Online Identity
ArtFire allows sellers to customize their shop’s appearance and branding, enabling them to create a distinctive online presence that reflects their style and personality. With a user-friendly design interface, sellers can easily modify their shop’s layout, colors, and banners to create a cohesive and visually appealing storefront. This high level of customization not only helps attract customers but also sets ArtFire apart from other Etsy competitors, as it empowers artisans to showcase their unique identities and establish a strong brand presence.
Zibbet: A Rising Star Among Etsy Competitors for Creative Entrepreneurs
Zibbet, a platform designed to support creative entrepreneurs, distinguishes itself as one of Etsy’s competitors, offering innovative features that simplify and streamline the selling process.
a. Multichannel Selling: Broadening Your Reach with Minimal Effort
One of Zibbet’s standout features is its multichannel selling capabilities. With Zibbet, you can effortlessly manage your products across multiple sales channels, such as Etsy, eBay, and even your own online store. By providing a centralized dashboard, Zibbet enables sellers to monitor and update their listings, orders, and customer information across all channels in one place. This streamlined approach to multichannel selling allows creative entrepreneurs to broaden their reach and maximize their sales potential without being overwhelmed by the logistics.
b. Zero Listing Fees: A Wallet-Friendly Solution for Sellers
Zibbet sets itself apart from other Etsy competitors by offering a zero-listing-fee policy. While most platforms charge a fee for each item listed, Zibbet’s pricing model is based on a flat monthly subscription, regardless of the number of items you sell. This budget-friendly option is particularly appealing to sellers with large inventories or those looking to scale their business without being weighed down by mounting listing fees.
c. Inventory Syncing: Seamless Stock Management Across Platforms
Managing your inventory across multiple sales channels can be a daunting task, but Zibbet simplifies the process with its real-time inventory syncing feature. When you sell an item on one platform, Zibbet automatically updates the stock levels across all connected channels. This helps prevent overselling and ensures accurate stock counts, making inventory management a breeze. By streamlining this crucial aspect of selling, Zibbet helps creative entrepreneurs focus on what they do best: crafting beautiful, unique products for their customers.
Sellbery: A Versatile Competitor in the Ecommerce Arena for Creative Entrepreneurs
Sellbery, a platform tailored for creative entrepreneurs, stands out as a competitor in the ecommerce landscape by providing innovative features that simplify and streamline the selling process.
a. Multichannel Selling: Expanding Your Reach with Minimal Effort
One of Sellbery’s standout features is its multichannel selling capabilities. With Sellbery, you can efficiently manage your products across multiple sales channels, such as Etsy, eBay, Amazon, and even your own online store. By offering a centralized dashboard, Sellbery enables sellers to monitor and update their listings, orders, and customer information across all channels in one place. This cohesive approach to multichannel selling allows creative entrepreneurs to broaden their reach and maximize their sales potential without being overwhelmed by the logistics.
b. Cost-Effective Pricing: A Wallet-Friendly Solution for Sellers
Sellbery sets itself apart from other ecommerce platforms by offering cost-effective pricing plans. While most platforms charge a fee based on the number of listings or transactions, Sellbery’s pricing model is based on a flat monthly subscription, making it more budget-friendly for sellers with large inventories or those looking to scale their business without being weighed down by mounting fees.
c. Inventory Syncing: Seamless Stock Management Across Platforms
Managing your inventory across multiple sales channels can be a daunting task, but Sellbery simplifies the process with its real-time inventory syncing feature. When you sell an item on one platform, Sellbery automatically updates the stock levels across all connected channels. This helps prevent overselling and ensures accurate stock counts, making inventory management a breeze. By streamlining this crucial aspect of selling, Sellbery helps creative entrepreneurs focus on what they do best: crafting beautiful, unique products for their customers.
If you like to learn how to use Sellbery and sell digital products on etsy, learn how it is done.
Aftcra: A Patriotic Contender Among Etsy Competitors
Aftcra proudly distinguishes itself as one of Etsy’s competitors by celebrating and supporting American-made handcrafts, appealing to a dedicated audience of conscientious buyers.
a. Locally Made: Championing US-Based Artisans
Aftcra is committed to promoting locally made products by providing a platform exclusively for US-based artisans. This focus on American craftsmanship allows sellers to showcase their work to a niche market of buyers who value and appreciate homegrown talent. By supporting US-based artisans, Aftcra contributes to the growth of local economies and strengthens the American handmade goods community.
b. Eco-Friendly Emphasis: Captivating Environmentally Conscious Consumers
Aftcra also prides itself on its eco-friendly focus, attracting environmentally conscious consumers who are mindful of their purchases’ impact. By encouraging sellers to use sustainable materials and production methods, Aftcra caters to a growing number of consumers who seek unique, handcrafted products with a minimal environmental footprint. This green approach sets Aftcra apart from other Etsy competitors and helps sellers connect with a passionate audience of eco-aware buyers.
c. Straightforward Fee Structure: Free of Monthly Charges and Listing Fees
Another benefit of Aftcra is its simple fee structure, which eliminates monthly costs and listing fees. Instead, Aftcra charges a flat 7% commission on each sale, making it an appealing option for sellers who want a cost-effective way to sell their handcrafted items. This transparent pricing model allows artisans to focus on creating exceptional products without worrying about hidden fees or complex calculations, making Aftcra an attractive alternative in the world of Etsy competitors.
Bonanza: A Personalized Alternative to Etsy
Bonanza, an ecommerce platform with a personal touch, stands out as a refreshing alternative to Etsy for sellers looking to diversify their online presence.
a. Wide Variety: Catering to More Than Just Handmade Goods
While Etsy primarily focuses on handmade and vintage items, Bonanza offers a broader range of products, including new, used, and refurbished items. This wide variety allows sellers to cater to a more diverse audience, making Bonanza a versatile choice for those looking to expand their product offerings beyond handmade goods. From clothing and accessories to electronics and home decor, Bonanza’s extensive range ensures that there’s something for everyone.
b. Importing Your Etsy Listings: A Smooth Transition
One of Bonanza’s standout features is its ability to import your existing Etsy listings, making the transition to a new platform a breeze. With just a few clicks, sellers can effortlessly transfer their product information, images, and pricing from Etsy to Bonanza, saving time and effort. This seamless integration is especially appealing for sellers looking to test the waters of alternative platforms without having to start from scratch.
c. Built-in Marketing Tools: Drawing in Buyers with Minimal Effort
Bonanza offers a suite of built-in marketing tools designed to help sellers attract buyers and grow their business. These tools include automatic syncing with Google Shopping, customizable promotions and discounts, and affiliate programs to drive traffic to your store. Additionally, Bonanza provides sellers with detailed analytics and reports, helping them make informed decisions about their marketing strategies. By equipping sellers with these powerful tools, Bonanza makes it easy for them to find success on an alternative platform to Etsy.
Storenvy: A Versatile Etsy Competitor and Alternative Marketplace Solution
Storenvy emerges as a notable Etsy competitor and alternative, offering a unique combination of marketplace and online store solutions for creative entrepreneurs.
a. Custom Storefronts: Showcasing Your Brand, Your Way
Storenvy’s custom storefronts allow sellers to create a unique online presence that truly reflects their brand identity. With a variety of customization options, from themes and colors to fonts and layouts, Storenvy empowers sellers to design a store that captures their creative vision. This flexibility to personalize your online presence helps set Storenvy apart as a compelling alternative to Etsy.
b. Social Shopping: Harnessing the Power of Storenvy’s Community
Storenvy stands out among Etsy competitors with its social shopping features, enabling sellers to connect with a community of like-minded shoppers and makers. Buyers can “envy” items, creating collections of their favorite products and sharing them with others in the Storenvy community. This social aspect allows sellers to increase their visibility and reach new audiences organically, further solidifying Storenvy as a strong Etsy alternative.
c. Integrated Payments: Seamless and Hassle-Free Transactions
Storenvy simplifies transactions for sellers by offering integrated payment options, including Stripe and PayPal. This integration streamlines the checkout process, providing a seamless experience for both buyers and sellers. With secure, hassle-free transactions, Storenvy ensures that creative entrepreneurs can focus on what they do best: crafting exceptional products for their customers.
Society6 and Redbubble: Print-on-Demand Alternatives to Etsy for Creative Minds
Society6 and Redbubble emerge as innovative Etsy competitors and alternatives, offering print-on-demand marketplaces that cater specifically to artists and designers.
a. The Print-on-Demand Model: No Inventory, No Headaches
One of the standout features of Society6 and Redbubble is their print-on-demand model, which eliminates the need for artists to maintain inventory or manage shipping logistics. Instead, artists simply upload their designs, and Society6 or Redbubble takes care of printing, packing, and shipping the products to customers. This hassle-free approach allows artists to focus on their craft while enjoying the benefits of a streamlined ecommerce experience.
b. Selling Artwork: Transforming Your Designs into Marketable Products
Society6 and Redbubble provide a platform for artists to turn their artwork into a wide range of products, from art prints and phone cases to apparel and home decor items. By offering a diverse selection of products, these print-on-demand marketplaces allow artists to monetize their creativity and reach new audiences that may not typically shop for traditional art. This versatility makes Society6 and Redbubble attractive Etsy alternatives for creatives looking to expand their product offerings.
If you’re looking to include Etsy competitors like Amazon, eBay and if you use Shopify with Etsy already?
c. Royalties and Pricing: Understanding Artist Compensation
Both Society6 and Redbubble operate on a royalty-based payment system, where artists earn a percentage of each sale made featuring their designs. Artists can set their own royalty rates on Redbubble, while Society6 offers fixed rates for most products. Additionally, Society6 allows artists to set their own prices for art prints, which can further increase their earnings. By offering a transparent compensation structure, these print-on-demand marketplaces empower artists to take control of their earnings while sharing their creativity with the world.
Summarizing the Top Etsy Alternatives
In conclusion, the world of ecommerce offers a plethora of options for creative entrepreneurs looking to sell their unique products online. While Etsy is a popular platform, it’s important to explore the various Etsy competitors to find the best fit for your business needs. Whether you’re looking for a budget-friendly option like Aftcra, a print-on-demand marketplace like Society6 or Redbubble, or a multichannel solution like Zibbet or Sellbery, there are plenty of options available. It’s important to do your research, consider your target market and product offerings, and choose the platform that aligns with your goals. And if you’re looking for a tool to help manage your multichannel sales, we invite you to try Sellbery – the ultimate product management solution for ecommerce sellers.
Good luck, in choosing the Right Etsy Competitor.
What are some top Etsy competitors?
Some of the top Etsy competitors include Handmade at Amazon, ArtFire, Zibbet, Aftcra, Bonanza, Storenvy, Society6, and Redbubble.
Is it worth selling on multiple platforms, including Etsy and its competitors?
Selling on multiple platforms can help you reach a larger audience and increase sales. However, it’s essential to consider the time and effort involved in managing multiple shops and to choose the platforms that align with your target market and product offerings.
Which Etsy competitor is best for me?
The best Etsy competitor for you depends on your unique needs, target market, and product offerings. Research each platform’s features, fees, and target audience to determine which one aligns with your goals.
What are some other websites like Etsy?
Etsy is a popular online marketplace that allows individuals to buy and sell handmade or vintage items, as well as craft supplies. If you’re looking for other online marketplaces with a similar focus, here are a few options:
- Handmade at Amazon: This is Amazon’s own platform for selling handmade items. It’s similar to Etsy in that it’s designed for individual artisans and creators to sell their wares. The items available include jewelry, pottery, clothing, and much more. As a bonus, Handmade at Amazon also offers free product listings, meaning sellers only pay a commission fee when a sale is made.
- Redbubble: This platform is geared more towards artists and designers who create their own prints and designs, which are then printed onto a variety of products. These can include items like posters, t-shirts, phone cases, and stickers. Redbubble also allows sellers to set their own prices and returns a portion of the profits to the artist.
- Bonanza: Bonanza is an online marketplace that sells a variety of items, including handmade and vintage goods. It’s similar to Etsy in that it allows individual sellers to set up a shop and sell their wares, but it also includes larger retailers and manufacturers. The platform is known for its easy-to-use interface and low fees.
- Zibbet: Zibbet is another marketplace that focuses on handmade, vintage, and craft supplies. It offers a variety of features for sellers, including customizable storefronts andthe ability to import listings from other platforms like Etsy. Zibbet also offers a lower commission rate than Etsy, which can be appealing to sellers looking to save on fees.
- ArtFire: ArtFire is a platform that specializes in handmade and vintage goods, as well as artisanal supplies. It offers a range of features for sellers, including customizable templates and marketing tools. ArtFire also has a supportive community of sellers who offer advice and support to new members.
When considering these Etsy competitors, it’s important to remember that each platform has its own unique features and target audience. Make sure to research each one thoroughly to determine which one best aligns with your goals and needs as a seller. By expanding your reach and selling on multiple platforms, you can increase your chances of success in the competitive world of online selling.
Who are Etsy’s main competitors?
Etsy, a global online marketplace known for its unique and handmade goods, has emerged as a popular destination for customers seeking personalized and artisanal products. Despite their success, Etsy faces competition from a variety of other online marketplaces that offer similar products and services. Here are some of Etsy’s main competitors:
- Amazon Handmade: Amazon’s handmade section offers a similar range of products as Etsy, focusing on craft, art, and handmade items. Amazon’s vast customer base and widespread reach can make it a formidable competitor for Etsy.
- eBay: eBay’s marketplace offers a diverse range of products, including handmade and unique items. eBay also has a significant user base that can make it a challenging competitor for Etsy.
- Shopify: Shopify is a platform that allows businesses to create their online stores. It provides a platform for sellers to showcase their products and connect with customers, much like Etsy. Shopify’s features and tools can make it an attractive option for merchants looking for an alternative to Etsy.
- ArtFire: ArtFire is an online marketplace that specializes in handmade and vintage items. It offers a range of products similar to Etsy, including jewelry, clothing, and home decor.
- Zibbet: Zibbet is another online marketplace that focuses on handmade, vintage, and craft items. It offers features such as multi-channel selling and automated social media promotion.
In conclusion, Etsy faces competition from a range of online marketplaces that offer handmade and unique items. However, Etsy’sunique features, such as its community support and seller tools, make it a popular choice for many sellers. When considering Etsy’s competitors, it’s important to research each platform thoroughly and determine which one aligns best with your goals and needs as a seller. By expanding your reach and selling on multiple platforms, you can increase your chances of success in the competitive world of online selling.
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