The Hidden Retail Crisis: Why Chargebacks Are Costing eCommerce Brands More Than Fraud Itself

Multichannel selling has become an integral part of the eCommerce business expansion strategy for many merchants. With the advent of the world-famous marketplaces, it is possible to increase brand visibility and enter new markets with little upfront investment.

In our digital day and age, when shopping online is more of a routine than a thing of wonder, opening your own online store seems like a great idea. Indeed, thousands of new sellers start their businesses every day and many of them succeed. In this article, we will look into the steps that you need to follow through to turn your business idea into reality.

Amazon is considered a fair trading platform where all sellers where all sellers have equal rights and chances to find customers. Although some traders have found a way to dodge in some tricky ways. These actions can be done either intentionally or unintentionally. In any case, after collecting some of these actions, risks for the account may appear. These are warning, restriction, or suspension.

With the recent Amazon’s announcement about making free one-day shipping a golden standard for delivery to its Prime members, it is easy to imagine that the stakes have become higher for online retailers all over the world. The competition tightens even for the largest online marketplaces like eBay and Walmart.

Many merchants are asking themselves whether selling on Amazon would be beneficial for their business. It is a logical question as Amazon is the most popular marketplace one the USA market that takes up 49% of the whole local ecommerce scene. Everyone wants to take a part of this lucrative pie.

Over the last decade, we have witnessed a huge rise in the number of customers who choose online stores and marketplaces as one of their primary shopping sources.

Analytics is a full-proof way to learn what your customers really need instead of guessing what they might need. Google Analytics has become a goldmine of e-commerce data for online sellers all over the world.

With hundreds of marketplaces out there, it is quite challenging to choose the one that will align with your business goals. Etsy is unlike many marketplaces as it is designed for handmade goods and vintage things.

The rapid pace of the digital world development has a positive impact on various spheres. E-Commerce is one of the areas that benefit from innovative technologies the most. Now sellers can go multichannel which helps not to be bound to a vicinity and market products to millions of shoppers.

Amazon has been holding the position of the largest retail online marketplace for several years now. With more than a billion monthly visitors and hundreds of billions of dollars in revenue, this retail giant does not stop looking for new ways to make a profit.